Evolution of Mobile Esports
The world of gaming is continuously evolving. Previously, mobile gaming was only limited to personal entertainment because of the lower hardware specifications of mobiles, and only PC games were considered for competitive gaming. However, in 2020, the esports industry started gaining popularity with the availability of a huge platform, and more professional gamers competing for big prizes and drawing huge audiences. One significant trend in the esports industry is the rise of mobile esports, which has been fuelled by the growth of mobile gaming. In addition to the launch of 4G and 5G networks, more sophisticated mobile devices, and sizeable investments by tech giants in the mobile industry, there is a higher level of active user engagement with smartphones.
The Growing Market of Mobile Esports
The market for mobile esports has started developing with the release of games like Clash of Clans, Free Fire MAX, and Pokemon Unite. Mobile esports has also gained popularity on social media platforms where mobile esports competitions were primarily broadcasted on popular websites like YouTube and Facebook Gaming. An additional 1 billion hours of esports video content are watched annually. Leading brands have an opportunity to gain by switching to esports marketing, via advertising, influencer marketing, customer feedback, and product positioning.
Read more articles on the rise of mobile esports in India.
How Mobile Esports is Changing the Esports Landscape
Accessibility
One of the biggest advantages of mobile esports is its accessibility. Unlike PC or console gaming, which requires expensive hardware and specialised equipment, mobile gaming can be easily played on a smartphone. This means that more people can participate in mobile esports, making it a more inclusive and diverse industry.
Convenience
Mobile esports allows gamers to play and compete on the go. Mobile devices are portable and can be used anywhere, so gamers can practice and compete whenever and wherever they want. This convenience has made mobile esports more popular and accessible to a wider range of players.
Demographic shift
Mobile gaming has also shifted the demographics of esports fans and players. While traditional esports has been dominated by male gamers, mobile gaming has attracted a more diverse audience, including female gamers, casual gamers, and older gamers. This diversity has made mobile esports a more inclusive and welcoming industry.
New games
Mobile gaming has also brought new games to the esports scene. Games like Clash Royale, and Call of Duty: Mobile, are some notable games that have become popular esports titles, and more mobile games are being developed with competitive gaming in mind. This has expanded the range of esports games and made the industry more diverse.
New audiences
Finally, mobile esports has attracted new audiences to the esports world. The accessibility and convenience of mobile gaming have made it easier for people to discover and follow esports, and mobile esports tournaments have drawn huge audiences, including those who are new to the esports scene. This has helped to increase the popularity and growth of the esports industry.
Mobile esports is transforming the esports landscape in significant ways, making it a more accessible, diverse, and inclusive industry. As mobile gaming continues to grow, we can expect to see more mobile games become popular esports titles, and more players and fans joining the esports community.